Following the recent release of Nora Vasconcellos’ signature shoe, Maxallure will assist adidas Skateboarding in releasing its upcoming full-on collection. Moreover, it is a cult skate brand.
In a rider-driven collaboration, Maxallure co-founders, lifelong friends, and San Francisco icons Karl Watson and Nick Lockman bring college style from the 1970s to the present day with their upcoming footwear and apparel portfolio of items. Additionally, Lil Dre, a co-owner and member of the Pro team, is hopeful to contribute to the collection. Also, it supports the “Think Beautiful Thoughts” philosophy. The outcomes? adidas Forum 84 and the famous adidas Campus in skate-specific versions.
Lil Dre stated in an official press release for Maxallure’s partnership with the Three Stripes, “This launch means the world to me. ” “I want to thank the entire skateboarding team for helping me realize my idea. adidas is one of my favorite brands. My preferred skating silhouette is the Forum High, therefore I took the opportunity to use a unique color scheme. Pink is also one of my favorite colors!”
The Forum 84 ADV by MXA Dre has a primarily white color scheme. However, some pink accents are on the inside lining, the 3-Stripes logo on the side, and the cupsole traction. The lockdown strap around the ankle is chain-stitched with “Lil Dre.” Moreover, it permanently marks the design in adidas history. The Maxallure “MXA” insignia embroiders on the lateral ankle as an additional tribute to the varsity jackets. These were popular decades ago, and “8” and “4” figures are debossed on the left and heel spines, respectively.
The Campus ADV by MXA, in comparison, dials back the expressiveness a few notches. The shoe’s upper consist entirely of black suede. Moreover, it follows the tradition of other adidas Skateboarding models. The only accents are off-white branding on the profiles, shimmering golden “CAMPUS” text on the lateral side, and a bright blue strip at the spine. For a look that resembles gym court logos, Maxallure’s three-letter lettering accentuates underneath the shoe. It is viewable through the iced-out sole unit. The adapted basketball shoe’s sock-liners include the collection’s “Think Positive Thoughts” tagline as a finishing touch.
Where to buy
Enjoy the campaign images for the entire collection up top and shop for items on Saturday, November 19th, at adidas.com/skateboarding
Moreover, check out the adidas Samba.